Research: Targeting an audience: 28 Days Later

      28 Days later’ is aimed at people over the age of 18. We know this because this is the age rating that the BBFC has given to this film. I think looking at this film it is aimed at a male audience because it is a horror, it also contains violence and ‘splatter’ which doesn’t appeal to most females.

      A good advert for a film can make anyone want to watch it, Male or Female. The best adverts are ones that leave the audience hanging so it makes them want to know what is going to happen, consequently they will go to the cinemas to watch the film.

 

      Posters are also a good way to attract and audience, especially when the picture within the poster gives an intriguing shot of what happens in the film.